Creativity, design, and development of Docalia’s new brand identity— the company responsible for personalizing communications for clients of Caja Rural Financial Group.
We implemented the company’s corporate identity across different media, corporate stationery, and developed a new corporate website.
Client
Docalia
What we did
Branding and visual identity
Where it lives
Multichannel campaign (online and offline)
Sector
Finance and services
Colors and typography
A modern lowercase typeface that highlights the company name, paired with a green, blue, and gray palette that conveys the company’s history.
Graphic Applications
We produced various corporate stationery elements, incorporating details of the symbol as a complementary graphic element. In its applications, it combines the use of photography—featuring a more sober and modern style—with a structured and orderly composition of content.
Online
The multilingual corporate website offers easy navigation and is built on a design where imagery plays a key role.
